mcd order-taker

worked with a team of designers and computational linguists to prototype and design improvements for the Automated Order-Taking experience in McD’s Drive Thru1.

my focus, over three months, was on multi-modal aspects of this voice-led (outdoor) experience.

a big thanks to ryuka ko for pulling me into this ; her team was part of mcdonald’s global technology organisation ; and we worked in conjunction with other teams, like the newly established mcd techlabs2, to support the product.

also: some of our prototyping was done using voiceflow, who annouced our work to be the most advanced design made using voiceflow in 2020.


  1. mcdonald’s press release (pdf) and wired article (link, pdf) from 202011. 

  2. this is a 202011 press release (pdf) describing mcdonald’s’ acquisition of tech-startup, apprente.3 

  3. in 202110 (nearly a year after my engagement was complete), mcdonald’s sold techlabs to ibm press-release (pdf)